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How effective are endorsements for candidates? Political experts weigh in

How effective are endorsements for candidates? Political experts weigh in
HELPFUL ARE THESE ENDORSEMENTS FOR CANDIDATES? FORMER PRESIDENT BARACK OBAMA ENDORSED GOVERNOR MICHELLE LUJAN GRISHAM IN A ONE MINUTE VIDEO ADDRESSING SEVERAL TOPICS FROM HEALTH CARE TO EDUCATE ASIAN AND THE ECONOMY, REELECT MICHELLE LUJAN GRISHAM AS YOUR GOVERNOR. VICE PRESIDENT KAMALA HARRIS PAINT NEW MEXICO A VISIT ON TUESDAY TO DO THE SAME. SHE IS ALWAYS FIGHTING FOR THE PEOPLE OF NEW MEXICO. FORMER VICE PRESIDENT MIKE PENCE AND FLORIDA GOVERNOR RON DESANTIS HAVE SHOWN FULL SUPPORT OF MARK RONCHETTI, EVEN VISITING HERE. NEW MEXICO. BUT JUST HOW MUCH OF THIS ENDORSEMENT DOES PLAY A FACTOR FOR THE UPCOMING ELECTION? KOAT POLITICAL EXPERTS WEIGH IN. ENDORSEMENTS CERTAINLY HELP THE WAY I THINK OF ENDORSEMENTS ARE LIKE FRIENDSHIP. SO IF YOUR FRIEND HAS ANOTHER FRIEND BY PROXY, I’LL GENERALLY TRUST THEM IN THE SAME WAY ENDORSEMENTS HAPPEN. WITH ALL THE NEGATIVITY HAPPENING NOW IN THESE CAMPAIGNS DUE TO THE TV ADS, THE CAMPAIGNS WANT TO GET SOME POSITIVE NEWS OUT THERE. SO GETTING AN ENDORSEMENT FROM A FORMER PRESIDENT OR A FORMER VICE PRESIDENT IS GOOD, POSITIVE NEWS. WILL IT CHANGE ANYBODY’S MIND? PROBABLY NOT. WHILE NATIONAL ENDORSEMENTS CAN PLAY A HUGE FACTOR IN ELECTION ADS, NATIONAL HEAVY HITTER NAMES ARE REALLY IMPORTANT TO CAMPAIGNS BECAUSE THOSE ARE THE ONES YOU GENERALLY SEE ACROSS THE MEDIA. IT MAY NOT ONLY JUST BE IN YOUR LOCAL MARKET, BUT ON CNN OR FOX. AND SO IT’S SOMEBODY THAT YOU, BY PROXY, KIND OF INVITED INTO YOUR HOME. EXPERTS SAY IT DOESN’T DIMINISH THE POWER, LOCAL SUPPORT CAN HAVE FOR BOTH CANDIDATES, WHETHER IT’S A STATE REP, SENATOR CITY COUNCILOR. BECAUSE THOSE ARE THE PEOPLE THAT HAVE AN IMPACT ON YOUR DAY TO DAY LIFE. AND YOU MAY EVEN KNOW FROM THE GROCERY STORE OR YOUR SCHOOL, THEY BOTH HAVE WEIGHT IN SOMEBODY’S SELECTIO
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How effective are endorsements for candidates? Political experts weigh in
How helpful are endorsements for candidates?Political expert Brian Sanderoff said it doesn't make much of a difference. However, he believes high-profile politicians can inspire people to get out and vote. "I think in high-profile races like the governor, most voters have made up their minds already. Getting the endorsement of the politicians wouldn't make that much of a difference," Sanderoff said. "With all the negativity happening now in these campaigns through the TV ads, the campaigns want to get some positive news out there. So, getting an endorsement from a former president or former vice president is good, positive news. Will it change anybody's mind? Probably not. ""Those positive endorsements are a breath of fresh air getting away from those negative ads for a moment, and an opportunity to get positive news rather than all the negativity we hear throughout the campaign," Sanderoff continued. Political expert Rhiannon Samuels weighed in on the impact national endorsements can have over local endorsements. "National heavy hitter names are really important to campaigns because those are the ones you generally see across the media," Samuels said. "It may not only just be in your local market, but on CNN or FOX. So, it's somebody that you, by the proxy, kind of invited into your home. The way I think of endorsements are like friendships. So, if your friend has another friend by proxy, you'll generally trust them in the same way endorsements happen. If somebody is saying something negative about someone you were going to support and now you see that endorsement come through, it may have a reconsidering effect on what you're going to do."However, Samuels believes it doesn't diminish the impact of local support for both candidates. "Whether it's a state rep, senator, city councilor, because those are the people that have an impact on your day-to-day life you may even know from the grocery store or your school," Samuels said. "They both have weight in somebody's selection process, but in different ways."Election day is Nov. 8.

How helpful are endorsements for candidates?

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Political expert Brian Sanderoff said it doesn't make much of a difference. However, he believes high-profile politicians can inspire people to get out and vote.

"I think in high-profile races like the governor, most voters have made up their minds already. Getting the endorsement of the politicians wouldn't make that much of a difference," Sanderoff said. "With all the negativity happening now in these campaigns through the TV ads, the campaigns want to get some positive news out there. So, getting an endorsement from a former president or former vice president is good, positive news. Will it change anybody's mind? Probably not. "

"Those positive endorsements are a breath of fresh air getting away from those negative ads for a moment, and an opportunity to get positive news rather than all the negativity we hear throughout the campaign," Sanderoff continued.

Political expert Rhiannon Samuels weighed in on the impact national endorsements can have over local endorsements.

"National heavy hitter names are really important to campaigns because those are the ones you generally see across the media," Samuels said. "It may not only just be in your local market, but on CNN or FOX. So, it's somebody that you, by the proxy, kind of invited into your home. The way I think of endorsements are like friendships. So, if your friend has another friend by proxy, you'll generally trust them in the same way endorsements happen. If somebody is saying something negative about someone you were going to support and now you see that endorsement come through, it may have a reconsidering effect on what you're going to do."

However, Samuels believes it doesn't diminish the impact of local support for both candidates.

"Whether it's a state rep, senator, city councilor, because those are the people that have an impact on your day-to-day life you may even know from the grocery store or your school," Samuels said. "They both have weight in somebody's selection process, but in different ways."

Election day is Nov. 8.